The Authenticity Recipe

5 Proven tactics for talking about impact in a human-centred way

Communicating impact is a balancing act.

Get it right, and you can maximize your organization’s impact investment by earning brand trust, galvanizing employees and using your platform to make the world a better place.

Strike the wrong tone, however, and you run the risk of stumbling—in the form of public backlash, greenwashing accusations, legal ramifications or a message that simply lands flat.

The good news? You can talk about impact in an authentic and transparent way—without falling into these pitfalls.

Ready to learn how? Enter your email below, and I’ll send you 5 proven tactics that have helped my clients:

Build trustworthy brands

Overcome reputational challenges

Educate and engage stakeholders

Strengthen company cultures

Expand their influence

Get people excited about your impact initiatives and the greater “why” behind them!